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I'm John.
I help honest brands communicate with citizens, fearlessly

These are some of the brands I've worked with.

Here's how I work

Consultancy. Workshops. Training.

All focused on brand, communications and sustainability

Consultancy

Working in partnership with brands on a challenge or an opportunity that involves communicating with citizens and stakeholders.

Workshops

1/2 day or full day workshops to give senior leaders and their teams a communication, brand or sustainability boost and set them off on the right path.  

Training

Helping to level up internal teams and equip them with the right tools to navigate the world of sustainability, communications and branding building.

I also do quite a bit of speaking.

From delving into why the working class are ignored by the climate movement through to discussing how brands can build trust in a world of misinformation, I've had the pleasure of chatting to thousands and just a few. I've done keynote talks for B Lab UK, The Better Business Summit, Green Business Partnership, Goodfest, The Blue Earth Summit, and a few more.

This is me.

I have been working in the world of brand and communications for a long time (over 15 years I reckon). In that time I have worked on start-ups that became epic, like Currency Cloud and Elvie. Launched brands like Virgin Media Business and Green Chef. Helped shape brands like Cook, lululemon, Natura &Co, Frugi, Manhattan TV, OrgVue Arahi, VIVOBAREFOOT and Meridian (the nut butter folks).

I've founded an award-winning B Corp-certified agency, Don't Cry Wolf and had to say goodbye to it. I've led international teams and worked on big hairy clients as well as small agile ones.

I've put my environmental science degree to good use and continue to advise and direct clients on how to operate fearlessly in the world of sustainability.

I live in Cornwall where it's my privilege to also be the CEO of the Cornwall Chamber of Commerce.

I live for my kids and wife and of course, a bit for myself too.

 

 

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